How to Make Doorway Pages   

It’s now time to add the doorway pages to our site map page.

This is a simple process. We will create a link to each doorway page on our site map. This is the reason for having a site map. We need the spiders to find our new doorway pages.

We also need the spiders to be able to index the doorway pages for their keywords. Because we may have many doorway pages, we use the site map as a link directory to them all.

On the site map, you can have a link to as many doorway pages as you wish. You can place them any way you wish. Once you do this, an indexing spider will arrive at your home page, follow the link to the site map and then follow the links to your doorway pages. These pages will be found by every spider that visits your site. At this point, we are getting very close to being finished.

There are a few more finishing touches that must be done to complete this process. What we want to do now is place a hidden link on ever single doorway page back to the site map. This is very important and if it is not done, your sitemap will not be indexed properly. This link must be hidden, unlike the links on your site map.

You should now be able to add as many doorway pages as you wish to your site map. To a visitor coming to your home page, these doorway page links will be invisible. However, you can create as many doorway pages coming into your site as you see fit. If you sell red widgets, you can create 20 pages using combinations of the word red widget.

You will then have 20 entry points into your site for one product. Once they get to the doorway page, they can move around your site by clicking on your navigation links. This is why it was extremely important for you to make sure that your doorway pages have navigation links on them. This way the visitor can view all of your pages seamlessly.